One of the Xbox One’s best features is backwards compatibility, and now Xbox 360 games are even getting new boxes! Microsoft is re-releasing backwards compatible games in new cases that look like the ones Xbox One games come in, with a label that says “Plays on Xbox One & Xbox 360”. Backwards compatibility has been a huge marketing point for the Xbox One, especially when competing with the PlayStation 4. These new boxes are a great way to advertise the feature and bring in more revenue and exposure for older games!