Line Of Xbox-Branded Body Wash, Deodorant Revealed

Branded collaborations between companies is always a neat combination when related to the gaming market, typically bringing a collection of clothing inspires by a certain title or sometimes even bringing foods to life that we would only see from the respected game. As we have already witnessed Sony and their partnership with Nike for the PG-2 sneakers last year, it seems that Microsoft is planning on creating their own unique line of items, to say the least.

This week, Microsoft announced their partnership with Lever, which is the parent company of AXE and LYNX to create Xbox-designed deodorant and shower gel.

“Lynx Xbox is a fresh scent of pulsing green citrus, featuring top notes of kaffir lime and winter lemon, aromatic herbal middle notes of mint and sage, and woody bottom notes of patchouli and clearwood,”the official description says. “Containing a range of natural essential oils, the Xbox Lynx range comes with a sleek new look and features a body spray, deodorant, and shower gel.”

Deprived from the bottles provided above, the labels read “lift your game,” suggesting players that using the product will help with their overall outcome when playing after their daily hygiene routine. The vibrantly green substances in the containers does nod to Microsoft’s brand, but what will these actually smell like as scents have not been printed on the bottles?

Seeing that Microsoft is interested towards tapping into other markets with their Xbox brand, this is a pretty odd choice of how the company plans to spread the green platform. Australia and New Zealand will be first to receive the Xbox-branded cleansing line later this Summer: no confirmation has been made for the products debut on other continents.

How do you feel about this upcoming Xbox-labeled hygiene line?

Source: GameSpot