It does not take much effort to recognize Japanese publishers Bandai Namco, Konami, and Sega. The trio of companies have issued notable franchises and pushed sales across multiple systems and even console generations to note that. Presumably, the momentum from the talent at these Japanese firms are not to simmer anytime soon.
And to jump aboard before it is too late, online game conglomerate Nexon has announced to be investing into the three firms combined. In addition to other companies like toy manufacturer Hasbro, the total combined between the four is said to be approximately $874 million. In long term, the board of directors at Nexon plans to invest roughly $1.5 billion into the entertainment market.
From a report by gamesindustry.biz, the current deal is told to be only 58 percent of the firm’s ambitions from Nexon. The deal is said to be followed up by other announcements to invest the remaining $600+ million that has yet to be issued by the company as of yet.
We believe companies with strong, well-managed global IP are often overlooked and undervalued in a market that is narrowly focused on introductions of new IP. These investments reflect our respect for management teams that create and grow global properties over a period of years and decades. We believe that each has potential to capitalise on the secular shift from linear formats to interactive entertainment.
Owen Mahoney, Nexon President & CEO
To understand the firm’s interest in what capital gain there is from the three publishers, there are some stagnating reports to back up Nexon’s interest to invest. One being Sega’s continued ambitions to further remaster and port its older titles to new systems. Namely Atlus-developed games, there is a certainty this will also expand to other studios as well.
Additionally, Konami is in the middle of a major claim which indicates that the Japanese company is outsourcing a developer to work on a new Silent Hill game. The unannounced project is told to be revealed later this summer. You can read the full report by heading here.
What are you hoping to manifest from the investment?
Source: gamesindustry.biz