In an overview of the repertoire of games that Ubisoft developed and published in the decades that the firm has stood, the company is most recognized for its big budget, AAA releases. Conjuring namely franchise such as Assassin’s Creed, Just Dance, Far Cry, and the anthology of Tom Clancy entries, the firm is surely a big name among the video game industry. But aside from the millions pour into making itself a major player, the firm is looking to tone down leading forward.
As per the most recent earnings call that Ubisoft held this past week, the publisher shares to be leaning away from its reliance on the AAA releases that we expect periodically. Aside from the major releases, Ubisoft has also issued launches for smaller-scale projects like Valiant Hearts, Child of Light, and Anno 1800.
Ultimately, Ubisoft is reformatting its approach to the market where its ambitions will not be directly centered on its most invested releases. In a statement from Ubisoft CFO Frederick Duguet, which is transcribed by IGN, he shares this on the decision:
We said for a number of years that our normal template is to come with either three or four AAA games, so we’ll stick to that plan for fiscal 2022. But we see that we are progressively, continuously moving from a model that used to be only focused on AAA releases to a model where we have a combination of strong releases from AAA and strong back catalog dynamics, but also complimenting our program of new releases with free-to-play and other premium experiences.
In the call, Duguet continues by naming notable properties projected to release for the coming fiscal year such as Far Cry 6, Prince of Persia: Sands of Time Remake, Rainbow Six: Quarantine. And Riders Republic. But as for the new initiative straying away from the large budget releases, Ubisoft plans to focus its energy on its free-to-play pursuits and other endeavors.
“In fiscal 2022, we will continue our evolution from a AAA release-centric model toward a model where AAA stands alongside new premium and free-to-play innovative experiences across platforms. These diverse experiences will feed on each other through complementary gameplay and business models.”
As part of this new pipeline being propped up by Ubisoft, expect titles like Roller Champions and Hyper Scape leading forward. Of course, there are most likely other titles in the woodwork that has yet to be officially introduced by the firm as well which will be pressed on at a later date.
In the same earnings call, Ubisoft CEO Yves Guillemot went to disclose a potential renaming for Rainbow Six: Quarantine. Before the game is even out, Guillemot told that the decision is being considered. You can read the full report y heading here.
Are you fine with Ubisoft’s new approach leading forward?
Source: IGN
