Do you remember how Apex Legends was introduced? Well, developer Respawn Entertainment with the trust of Electronic Arts simply shipped the game after its announcement and word-of-mouth did the marketing for the game. For players that were not familiar with the Titanfall IP was then encouraged by users online to jump in and here we are three years later. By April last year, more than 100 million players signed into Apex Legends.
Things got interesting the following month during Electronic Arts quarterly report then: Apex Legends accumulated more than $1 billion. But, the momentum does not simply stop there. By November that fall, Apex Legends was already on the road to doubling its gross revenue closing the fiscal year, said Electronic Arts CEO Andrew Wilson.
According the the recent earnings call held by the publisher, Apex Legends has finally did the game shattering that milestone closing Season 12.
Apex Legends is up over 40% for the year, taking it past the $2 billion milestone in lifetime net bookings. Season 12 finished yesterday, and was the most successful ever. And, of course, Apex Legends Mobile is performing well in tests and is close to launch.
Chris Suh, Electronic Arts CFO
Anticipation for Apex Legends is expected to continue onward with every periodic season. This week Respawn Entertainment rolled out Season 13 – Saviors which introduced its newest Legend, Newcastle. But, that is only for Apex Legends convention platforms as mobile is also on the horizon this month as well.
On Wednesday, Electronic Arts revealed that Apex Legends Mobile is launching on May 17th next week. There is also lingering claims from reputable leakers stating there will be a platform exclusive Legend ‘Fade’ who will launch with the game next week. You can read the full report by heading here.
Are you surprised with the latest progress from Apex Legends’ success?
Source: Electronic Arts
